Responsible Business for the Digital Age

Host a workshop for your company

A step-by-step guide to business responsibility visualised with customer journey maps. This workshop will introduce you to the key trends of people, planet, data and how they will impact your company. The participants will get a clear understanding of where they are, what are the digital and responsibility trends for their brands and how they can map the future.

BALANCE - Responsible Business for the Digital Age

Key Takeaways

Creating Responsible Brands

  • How causes and brands connect
  • Data – the newest link in the responsibility chain
  • Driving the responsibility agenda through Customer journey mapping

Measuring Responsibility

  • Why responsible brands need different measures of success
  • Algorithms, Big data, Video, Voice - and the trends of the 4th Industrial Revolution

Responsibility during the Fourth Industrial Revolution

  • Responsibility 4.0
  • Trust, Public good and Equity – The framework

Leadership in the Fourth Industrial Revolution

  • Bringing intent and action together
  • The emerging role of the Chief Responsibility Officer

India’s Top Companies for Sustainability and CSR

  • Top Trends 2019
  • The last 5 years in Sustainability and CSR
  • The Report

Who Should Attend?

  • C-Suite
  • Digital Transformation Leaders
  • Sustainability Leaders
  • Brand, Marketing and Product Leaders
  • Environment Social and Governance (ESG) Leaders

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Workshops Led By

Namrata Rana

Namrata Rana

is Director-Strategy and Brand, at Futurescape. She helps companies and foundations build sustainable experiences. She is visiting Faculty at IIM Udaipur and India Ambassador of University of Cambridge Institute for Sustainability Leadership.
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Utkarsh Majmudar

Utkarsh Majmudar

teaches at leading business schools in India and in the past has worked at several large corporations in India. He writes extensively on sustainability issues and has authored many case studies on business responsibility issues.